RIPE recommends using YYYYMMDDNN format, where YYYY is year (four digits), MM is month (two digits), DD is day of month (two digits) and nn is version per day (two digits).
To change DNS zone serial number format, follow these steps:
insert into misc(param, val) values('SOA_SERIAL_MODE', 'YYYYMMDDnn')
To revert back to old DNS zone serial number format, follow these steps:
delete from misc where param='SOA_SERIAL_MODE'
Note: you can use the dbclient.exe utility to add the information to the Plesk database. For information about using the dbclient.exe utility, consult Plesk for Windows Command Line Interface Reference.